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The
roots of the Aditya Birla Group date back to the
19th century in the picturesque town of Pilani,
set amidst the Rajasthan desert. It was here that
Seth Shiv Narayan Birla started trading in cotton,
laying the foundation for the House of Birlas.
Through
India's arduous times of the 1850s, the Birla
business expanded rapidly. In the early part of
the 20th century, our Group's founding father,
Ghanshyamdas Birla, set up industries in critical
sectors such as textiles and fibre, aluminium,
cement and chemicals. As a close confidante of
Mahatma Gandhi, he played an active role in the
Indian freedom struggle. He represented India
at the first and second round-table conference
in London, along with Gandhiji. It was at "Birla
House" in Delhi that the luminaries of the
Indian freedom struggle often met to plot the
downfall of the British Raj.
Ghanshyamdas
Birla found no contradiction in pursuing business
goals with the dedication of a saint, emerging
as one of the foremost industrialists of pre-independence
India. The principles by which he lived were soaked
up by his grandson, Aditya Vikram Birla, our Group's
legendary leader.
Aditya
Vikram Birla: putting India on the world map
A formidable force in Indian industry, Mr. Aditya
Birla dared to dream of setting up a global business
empire at the age of 24. He was the first to put
Indian business on the world map, as far back
as 1969, long before globalisation became a buzzword
in India.
In
the then vibrant and free market South East Asian
countries, he ventured to set up world-class production
bases. He had foreseen the winds of change and
staked the future of his business on a competitive,
free market driven economy order. He put Indian
business on the globe, 22 years before economic
liberalisation was formally introduced by the
former Prime Minister, Mr. Narasimha Rao and the
former Union Finance Minister, Dr. Manmohan Singh.
He set up 19 companies outside India, in Thailand,
Malaysia, Indonesia, the Philippines and Egypt.
Interestingly,
for Mr. Aditya Birla, globalisation meant more
than just geographic reach. He believed that a
business could be global even whilst being based
in India. Therefore, back in his home-territory,
he drove single-mindedly to put together the building
blocks to make our Indian business a global force.
Under his stewardship, his companies rose to be
the world's largest producer of viscose staple
fibre, the largest refiner of palm oil, the third-largest
producer of insulators and the sixth-largest producer
of carbon black. In India, they attained the status
of the largest single producer of viscose filament
yarn, apart from being a producer of cement, grey
cement and rayon grade pulp. The Group is also
the largest producer of aluminium in the private
sector, the lowest first cost producers in the
world and the only producer of linen in the textile
industry in India.
At
the time of his untimely demise in 1995, the Group's revenues
crossed Rs.8,000 crore globally, with assets of
over Rs.9,000 crore, comprising of 55 benchmark
quality plants, an employee strength of 75,000
and a shareholder community of 600,000.
Most
importantly, his companies earned respect and
admiration of the people, as one of India's finest
business houses, and the first Indian international
Group globally. Through this outstanding record
of enterprise, he helped create enormous wealth
for the nation, and respect for Indian entrepreneurship
in South East Asia. In his time, his success was
unmatched by any other industrialist in India.
That
India attains respectable rank among the developed
nations, was a dream he forever cherished. He
was proud of India and took equal pride in being
an Indian.
Visit
our special section that traces the life of Mr.
Aditya Vikram Birla.
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